LinkConnector Rolls Out a Robust New Pay Per Call Platform
LinkConnector partners with Invoca to provide a new Pay Per Call platform powered with the latest Call Tracking technologies
CARY, NC — April 3, 2014 —
LinkConnector, a leading Performance Marketing Network enabling merchants and their affiliates to build strong, strategic partnerships, announced that it has partnered with Invoca (formerly Ring Revenue) to launch a new, enhanced Pay Per Call platform. One key differentiator of the new platform is a seamless integration of approved LinkConnector affiliates into their merchant campaigns that contain a Pay Per Call event. Each promoting affiliate is given a unique phone number that dynamically displays on the merchant’s landing page. Including a phone number in display ads, emails—even traditional offline media, such as newspaper and radio—gives potential customers additional options in contacting the merchant. This increases the probability of conversions occurring, meaning more leads/sales for merchants and greater commissions for affiliates.
Merchants using LinkConnector’s Pay Per Call are able to customize various factors of the platform. Merchants may change the commissions they pay per call to obtain the duration and quality of calls they desire. Merchants may specify from what regions they will accept calls and when calls may be placed. Merchants can also set up custom Interactive Voice Response (IVR) menus and customize their routing preferences and geo-targeting.
“By partnering with Invoca, LinkConnector is able to provide the best and latest technologies in Call Tracking, and in a way no other network does,” said Ernie St. Gelais, Chief Technology Officer and Co-President of LinkConnector. “Pay Per Call provides a highly measurable system for driving activity and sales for our customers, and we are excited to offer the most up-to-date technologies to drive success on this platform.”
Founded in 2004, LinkConnector is a Performance Marketing Network whose unique online application helps merchants and their affiliates build strong, strategic partnerships to maximize online revenues. LinkConnector maintains extreme network quality by rigorously backing its zero-tolerance fraud policy. With its custom tracking solutions and proprietary technologies (such as the Product Feed Search API, real-time reporting console and Naked Link Technology), LinkConnector is serving many large online retailers and many of the industry’s most influential affiliates.
LinkConnector is operating as the fastest growing Performance Marketing Network—especially among Internet Retailer Top 500 companies. LinkConnector is an Inc. 500|5000 company and a Top 5 Most Popular network.
Learn more at www.linkconnector.com.
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Jackie Lane Bates
(919) 468-5150, x4002