Virtual Affiliate™ tracking, pioneered by LinkConnector, allows merchants to track sales from sources that are not traditionally tracked like search engines, press releases, blogs, and other site traffic. Virtual Affiliate tracking allows you to optimize and track all your traffic.
Determine ROI on All Your Traffic.
Most Affiliate Networks account for no more than 25% of your traffic. Bid Management vendors (Paid Placement) pick up another slice of the traffic pie. However, the largest percentage of traffic usually comes from the remaining untracked traffic sources. LinkConnector's Virtual Affiliate tracking gives you the whole pie, including traffic from Virtual Affiliates, such as organic search engines like Google™, Yahoo!®, and MSN® , press releases, blogs, and other site traffic. Virtual Affiliate tracking helps you determine your most effective sources of traffic, the most successful landing pages on your site, the best keywords that convert from an organic space, and it provides for real-time identification of other previously untracked sources like press releases and blogs.